AMSTEL DYNAMIC ASSETS
AMSTEL DYNAMIC ASSETS
Made for Digital prepared basic “assets” for Amstel beer. This enabled clients in each land where Amstel is sold to make their own commercial outings using stock images created in Amsterdam…
TESTS
Made in large aquaria, to fit the description “beautiful & bold” (Tests shot at 500fps)…
The brief was to express two emotions using beer…
POUR SHOT IN OVERSIZE GLASS
Enlarged glass is 14 cm in diameter. Volume 2.4 litres
Max. 30 secs. to shoot before the beer is too old.
This shot will be very difficult to do in one take… The foam obscures the action.
(Tests shot at 500fps)…
POUR RIG
Left or right handed rig. The technician pours, the hand model rests on the bottle…
AQUARIA
Big aquarium 43 x 40 x 26, Long aquarium 50 x 28 x 20
Cylinder: diam. 30 x 36, Big glass 14 x 25, Amstel glass: diam. 7,5 x 13,5
Shallow aquarium, 43 x 40 x 14 deep
